Dorothy’s Playhouse Brand

……………..

Skills
Design
Project Management

Dorothy’s Playhouse is a play cafe in Columbus, Indiana. I designed a branding suite inspired by the founders’ grandmother, whose cozy home and favorite flower, a daisy, inspired the space. The muted color palette complements the welcoming vibe. Drawing from the geometric shapes my children use in tangram designs, I created a playful yet modern daisy motif for the logo. I continued using the geometric inspiration to create icons, supporting pattern, and a website.

Dorothy's Playhouse collage showing brandbook

Mockup for concept only—not a final client piece.

Val was so easy to work with. She made this entire process very enjoyable and we could not be happier with the outcome!

Carly Wright and Katie Cox
Dorothy’s Playhouse

Yellow Tshirt with sun design and letters that say "it's a good day to play!"

Yellow Tshirt with playful icons and "sip, play, enjoy your day!"

Mockup for concept only—not a final client piece.

← Previous Project

Next Project →

……………..

Let’s create something great.

Get in touch

Val Parker | Graphic Designer is a Bloomington, Indiana–based studio run by Val Parker, a designer with 20 years of experience. After working in both in-house and design firm settings in Chicago, Val now balances running her studio with a part-time role at the Kelley School of Business. She loves partnering with individuals and organizations to create thoughtful, strategic design across print, web, and branded environment.

Site Map

Home
Work
Services
About
Inquire

LinkedIn
Instagram

Learn more

Read the Intro Packet